Category
Linkedin Marketing
Strategies, tutorials, and best practices for LinkedIn prospecting and email outreach.
11 Lead Generation Strategies & Tactics in 2026
Lead generation strategies are the engine behind predictable pipeline growth in . If you're still relying on a single tactic like cold emails or PPC to fill your pipeline, you're leaving revenue on the table. Modern lead generation is multi-channel, data-driven, and hyper-targeted. Whether you're a
Jan 15, 2026 · JB Jezequel
5 Professional LinkedIn URL Examples To Get More Visitors
Your LinkedIn URL is more than just a web address: it's a powerful tool for enhancing your online visibility and personal branding. Whether you're sharing your profile on a resume, email signature, or business card, having a clean and professional LinkedIn URL makes a lasting impression. Customizing
Feb 26, 2025 · JB Jezequel
How To Become A LinkedIn Influencer In 9 Steps? (2026 Guide)
During these past two years, I have earned 30K+ followers, my posts have received more than 300 likes and more than 30K impressions, and I have created my own like-minded LinkedIn community. So, am I now a LinkedIn influencer? I guess we have to figure this out together. Instagram, TikTok, and YouTu
Feb 21, 2025 · JB Jezequel
The 4 Best Outreach Marketing Tactics & Examples For 2026
Creating and maintaining business growth is challenging, especially for startups and small businesses. Marketing budgets are tight, and competition is fierce. One way to overcome these challenges is outreach marketing. It uses connections with influential individuals or companies to increase brand a
Oct 9, 2024 · JB Jezequel
7 Outbound Prospecting Strategies To Apply In 2026
When I first started in sales, I quickly recognized that prospecting could be the most challenging part of the job—something that more than 40% of salespeople also find difficult. In today’s competitive sales environment, outbound prospecting is essential for reaching potential customers. However, w
Oct 8, 2024 · JB Jezequel
How to Craft A Sales Outreach Strategy That Wins Clients Faster
These are very exciting times for business owners — no matter the size and kind of your business, you have so many different tactics at your disposal to grow. That also means that competition can be overwhelming, especially if you have an online brand. To reach and win clients faster than your compe
Oct 8, 2024 · JB Jezequel
9 Best Email Subject Lines for Sales That Get Results
It’s every salesperson's nightmare to wind up in the spam/junk folder of emails. What if I told you there is a sure-shot way to ensure that doesn’t happen? Seems too good to be true? Well, email subject lines are the answer. It’s the one thing that prevents emails from going directly to the spam/jun
Sep 17, 2024 · JB Jezequel
14 Best Lead Generation Strategies for Technology Companies
Lead generation is a pivotal strategy for any business, and it’s no different for technology companies. The strategy focuses on discovering individuals who are interested in your product or service and capturing their contact details for future use. While a large number of IT companies consider gene
Sep 16, 2024 · JB Jezequel
How to Build a Perfect B2B Sales and Marketing Funnel
Selling to B2B customers is typically complex and multi-layered. For B2B businesses this translates into rigorous and informed planning. To make this easier to understand, I suggest that there are two main questions that every B2B business should answer: 1- How do our customers go about shopping for
Sep 10, 2024 · JB Jezequel
How to Format LinkedIn Post Text to Boost Impressions
LinkedIn has become the #1 platform for professionals, with over a billion users worldwide. It's not only about portfolios and networking for career perspectives anymore: B2B and B2C brands use LinkedIn for marketing and lead generation. More than that, 96% say this social media platform is the
Sep 9, 2024 · JB Jezequel
B2B Sales Prospecting: Winning Clients with Structured Strategies
At the core of every successful B2B sales strategy lies the art of prospecting, a crucial process that helps businesses identify and engage potential customers who are a perfect fit for their products or services. B2B sales prospecting is not merely about finding any customer; it's about finding the
Sep 9, 2024 · JB Jezequel
Social Media Prospecting: Dos and Donts
Social media has transformed our lives in so many ways. Not only is it the platform we use to connect with friends, it’s now our source for entertainment and the latest news. It’s where we run our businesses and seek opportunities. What was once just a casual “social” platform has become an essentia
Aug 29, 2024 · JB Jezequel